Digital Experience
Actionable insights to help organizations reach their full potential
Digital Experience: Using People-Powered Growth to Accelerate Transformative Outcomes
UMBC RETAINS 5% MORE ON AVERAGE THAN PEER UNIVERSITIES
Challenge
- Ensure freshmen and transfer students have a high quality, humanistic advising experience
- Efficient real-time communication process for Advisors and Departmental Staff
- Hybrid approach to allow for team members to work onsite and offsite
- Maximum retention of admitted freshman students
Opportunity
- Re-imagine the Orientation Advising process with new tools and processes
- Exceed peer universities by creating a superior experience
- Deliver flexibility and predictability to Advisors and Departmental staff
- Enable cross-departmental collaboration in unparalleled ways
- Ability to show up as “ONE” UMBC
See How
Timeline and Activities
Lessons Learned
- Only UMBC, Bowie, UMB, and UMCP increased enrollment compared to Fall 2020 and the Spring 2021 enrollment projections
- In 2022, UMBC moved to #6 on the Most Innovative Universities List when ranked in the U.S. News Best Colleges
- In 2020, Jack Suess received the EDUCAUSE Leadership Award for his success as a leader in the field and for advancing UMBC’s reputation as a leader in higher education
- Forbes lists UMBC among the nation’s top 150 colleges – and top 50 public universities – in new rankings announced in September
Outcomes Acheived
Even with an already high-rated experience, advising surveys of more than 14,000 students over nine years – our virtual model set a new satisfaction record yielding a 2.2% increase in student sentiment – going form an average of 4.61 to 4.71 rating.